Tag Archives: Trust in financial services

Killing you softly – Barclays and Standard Life Bank

When Standard Life Bank first launched we were big fans. It was one of the first with flexible mortgages – Freestyle – and we took one of those out with it, with the majority of the transaction being completed quickly and easily online and over the phone. We also opened a number of its Direct Access […]

Doing right by customers

Aviva’s brand seems to be everywhere these days. It pops up regularly during ITV Drama (which it sponsors), its TV ads with Paul Whitehouse are high profile, and it is sponsoring premiership rugby. Indeed Aviva’s website trumpets its “first global brand campaign, demonstrating our commitment to putting customers at the heart of our business”. And […]

What’s the point of the NatWest Customer Charter?

It seems that you can’t switch on the television at the moment without seeing an advert for the NatWest Customer Charter.  The Charter runs to 14 commitments spread across four categories like ” We are committed to making banking easy”. So what’s it all about and why are they doing it? For me NatWest is […]